In life and in business it is hard to know what to do next.

There are so many things that are demanding our attention, the list never seems to get shorter.

But what if the list DID get shorter?

What if it was completely truncated down to just ONE task?

THEN would you know what to do next?

That’s exactly what I have spent the last 10 days doing. 

Putting an enthusiastic focus on just one project, and working on it each day.

And here’s what I noticed.

When you focus on something exclusively (like I have been for the last ten days) you inevitably begin to think deeply about it. 

This creates a cascading effect of new and interesting thoughts and discoveries. 

Here comes the paradox: 

The more you focus on something, the more you’ll have reason to lose focus. 

Through intense focus, you’ll discover material that is likely to take away your focus! 

One thing leads to another.

Thus is the fractal nature of life. 

I have been coming up with so many ideas that I am almost constantly confronted with new ideas that I am excited to pursue – but that would be taking away from my main focus.

Now, I recommend USING this paradox.


Well, if you are looking for MORE ideas, try focusing on ONE specific thing for an extended period.

If you’re anything like me you’ll get bombarded with ideas (both related to what you’re focused on, and not).

Remember to keep a notepad handy.

And try not to lose focus 😉

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